Today, with over 36 published books, DVDs and effects, Andrew Mayne is widely considered one of the most creative magicians of his generation. Unique for a magician, besides being both a creator and a performer, his creative repertoire stretches from both intimate close-up magic to grand illusion. In 2007 Andrew launched iTricks.com the top daily news source for magic and iTricks.TV, a daily magic video channel. Beyond magic, he's a partner in Jaras/Mayne Productions currently executive-producer for G4 Underground for the G4 network